Todd Mitchell CD/Copywriter
Work
About
Todd Mitchell CD/Copywriter
Work
About
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Jack Daniel’s – One Man's Opinion

brand refresh, print, packaging

During the Great Recession, the greed of Wall Street and the big banks became
all too real in our country. Part social commentary, these ads championed integrity,
honesty, and authenticity – timely values worth celebrating. Though they only ran
in focus groups (to great reviews), I'm still proud of these.

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All Lincoln 2018 Navigator - Perfect Rhythm Lincoln - Everything Starts With a Wish Jack Daniel’s – The Barrel Tree truth – Unsweetened Truth Jack Daniel’s – Legend Lincoln Nautilus Launch Jack Daniel’s - Independence Jack Daniel’s - Global Lynchburg Pearle Vision Canada Virgin Mobile - Living Without a Plan Black Roses NYC - #runnowhere Ford – Tunnel Mars One Cardinals Minority Tribute St. Louis Post-Dispatch Jack Daniel’s – One Man's Opinion
Lincoln 2018 Navigator - Perfect Rhythm Lincoln - Everything Starts With a Wish Jack Daniel’s – The Barrel Tree truth – Unsweetened Truth Jack Daniel’s – Legend Lincoln Nautilus Launch Jack Daniel’s - Independence Jack Daniel’s - Global Lynchburg Pearle Vision Canada Virgin Mobile - Living Without a Plan Black Roses NYC - #runnowhere Ford – Tunnel Mars One Cardinals Minority Tribute St. Louis Post-Dispatch Jack Daniel’s – One Man's Opinion